Leendert Bikker | Founder and Executive Director
Leendert Bikker is the founder and executive director of the World Expo Rotterdam 2025. He is an entrepreneur and developer by nature. In 1989, he founded Bikker Communications Group, the largest independent corporate communications group in the Netherlands, which was later acquired by Havas. He is the founder of BIKKER & Company and chairman of the boards of Scapino Ballet Rotterdam and ROC Zadkine. At the World Expo, Leendert combines his conceptual aspirations and entrepreneurial skills with his drive to make the world a better place.
Bart Schrijnen | General Manager
Bart studied Urban Planning at the Technical University of Delft. After his MSc degree, he landed a position at the Project Organization of Maasvlakte 2, a project of the Rotterdam Port Authority dedicated to port expansion. He worked for several housing associations as a project manager and also supplied data-driven software for real estate portfolio optimization. As a general manager at the World Expo Rotterdam 2025, he is in charge of the overall management of the event and the day-to-day operations of the team.
Hans Waege | Senior Manager Event
Hans Waege, Ph.D. holds responsibility for event concept. He fulfils tasks including developing program and visitor experience concepts. Hans lives in Belgium and formerly worked as a researcher for the University of Leuven. He moreover assisted the head of cabinet of the Flemish government. In the Netherlands, Hans is well known for his time as the director of Rotterdam Philharmonic Orchestra between 2009 and 2014. Hans also fulfils diverse positions in boards within the social and cultural sector.
Jolien Wiesenhaan | Senior Manager Holland 2025
Jolien Wiesenhaan is responsible for (international) marketing and branding of World Expo 2025. She is developing relevant platforms with (international) partners to start building visitor- and participant awareness. Jolien has an extensive track record as marketer and has worked for multinational Unilever for over ten years. She is currently active as an independent professional and moreover director-owner of the Dutch Vision Institute, a company that focuses on the corporate branding of companies and organisations. Her proposition: “the difference between success and failure is in knowing where you want to go.” We therefore always start with asking the question "WHY?".
Jannelieke Aalstein | Senior Manager Bid, Lobby and Votes
Whether or not Rotterdam will eventually host World Expo 2025 ultimately depends on the decision made by the Bureau International des Expositions (BIE), an international organisation established in Paris. The BIE, of which the Netherlands is a member, is responsible for choosing a winner from all the cities that apply during the year 2016. In regards to this decision, Jannelieke Aalstein prepares both the national and international lobby. The national lobby is necessary in order for the Netherlands to apply their bid in 2016, whereas the latter is required to be able to take on the international competition. Her experience as top-advisor for Ahmed Aboutaleb, the mayor of Rotterdam, enables her to expand on a large network of management and experience. Jannelieke combines her efforts for World Expo Rotterdam 2025 with her new position as manager Networks and Marketing at Rotterdam Partners, in which government, establishments and the business industry work together for the economy and promotion of Rotterdam.
Christian Mol | Senior Manager Acceleration
The initiative for World Expo Rotterdam 2025 was taken from an economic perspective: the acceleration of a transition to a circular economy. World Expo Rotterdam 2025 aims to be a platform where innovative entrepreneurs, knowledge institutes and investors not only find, but also strengthen each other in their shared ambition. Banker Christian Mol is working hard to make this mission a reality on the back of substantial experience and a large network within the financial sector. In his 35-year career, Christian consecutively fulfilled both national and international executive positions at ABN-AMRO, Rabobank and Deutsche Bank.
Liesbeth Schipper | Senior Manager Spatial Planning and Infrastructure
As World Expo Rotterdam 2025 deals with hundreds of hectares of pavilions and terrains, as well as millions of visitors, it naturally has a huge impact on the space and infrastructure of the Netherlands. In regards to this, Liesbeth Schipper leads the team responsible for mapping out how World Expo Rotterdam 2025 can be managed spatially and what this entails for the infrastructure. Moreover, the expected amount of visitors must be managed both safely and efficiently. Liesbeth is a civil engineer and has been added to the World Expo team from Royal Haskoning DHV. Amongst other things, she formerly worked for the National Delta Program, the Climate Program and the Innovation Program Areas Energy Neutral.
Bob van den Berg | Senior Manager Learning and Working
World Expo Rotterdam 2025 can generate many new jobs, both during the event and afterwards. Ambitiously, the younger citizens of Rotterdam will already fulfil internships and earn credits and certificates in the lead-up to the World Expo. Social entrepreneur Bob van den Berg has taken on this challenge and is therefore responsible for developing a broad program regarding this ambition. Bob does so in cooperation with organisations actively involved in employment and education. This challenge very well fits the networking projects and events of his company Done Right. An example of this is the working out of the youth employment initiative Bigday.
Florentine van Boetzelaer-Tiemstra | International Account Manager
Florentine grew up living in different countries around the world. She received a Bachelor degree in Dutch Law and a Bachelor and Master degree in International Relations / International Organizations at the Rijksuniversiteit Groningen. Before joining the World Expo Rotterdam 2025 in April 2014, she worked for several organizations and companies as a freelance communications advisor and project manager, including Amnesty International. As the international account manager of the team, she is responsible for international lobbying and for the contacts with the Bureau International des Expositions in Paris.
Harmen Wolf | Project Manager Business & Science
Harmen completed his Bachelor in Political Science at Leiden University and Master in Public Administration at the Erasmus University Rotterdam. As a student, he was an active member of De Kleine Consultant, a student-run consulting firm that provides strategic advice for companies and organizations. He also worked at the headquarters of Dutch political party D66 and at the Erasmus University, developing a keen interest in public-private partnerships. At the World Expo he is responsible for the Business & Science program.
Puck Weijnand | Project Assistant
Puck became a member of the team with effect of October 2014, after graduating with a Bachelor degree in Business Administration from the TIO University of Applied Sciences. Having previously worked in hospitality, she now provides the World Expo team with administrative and event planning support.
Joelle Mulder | Project Assistant
Joelle received her Bachelor in Hotel and Event Management at TIO University of Applied Sciences. During her studies she did a Sales & Marketing internship at the Ritz Carlton Hotel in Tenerife on the Canary Islands. She completed a travel research project at NEM Energy BV after graduating and worked as a Conference & Events Coordinator at the Kurhaus Hotel in The Hague. At The World Expo she is responsible for all the events taking place prior to the Expo.
Michiel Koorenhof | Communication Manager
Michiel Koorenhof was asked to join the World Expo team to help and build-up a well-developed communication infrastructure. This decision was made regarding his simultaneous involvement in the sector ‘Urban Development’ for the municipality of Rotterdam. Michiel graduated from the Erasmus University in Economic History in the late ‘80s and started his career as an independent journalist and copywriter. In 1997 he was employed in the then-owned company of Leendert Bikker, where we was educated to become advisor and eventually partner. After nine years of Bikker, he transferred to the municipality of Rotterdam where he has worked as communication manager ever since.